The Truck that's Built Ford Tough
One of the things that stands out with the F-150 is the Built Ford Tough standard. Determined to provide both quality and innovation, Ford's F-150 is known for its dependability and strength in all kinds of situations, whether it's used as a daily driver or for a dirt-covered job site. Offering a lighter and more durable frame than other trucks in its class, the F-150 outperforms its competition in tow capacity (up to 13,200 lbs.) and performance every time. That's why it's been a best-seller for over 40 years.Truck Industry Innovators
Pickup trucks across the board have become more and more daily-driver-friendly, not just when hauling heavy loads. Much of that change is due to Ford's push to include convenience and technology that you would normally find in sedans and SUVs. While many truck companies still stick by the idea that a truck is only for work purposes, Ford makes sure to not only equip the F-150 with best-in-class towing capacity and performance, but also with modern conveniences like wireless charging, remote start tech, and plenty of leg and cargo room on the interior. Even for those who use their truck primarily for work, great music, phone charging, and comfortable seating is important to make every job easier.Ford also innovated the industry by offering multiple engine
choices, bed lengths, and wheelbases to allow truck owners to choose exactly
what combination suits their needs. Because F-150 customers vary so widely,
these offerings allow the F-150 to fit the daily commuter looking to hit the
lake with kayaks on the weekends and the contractor needing to outfit their
entire crew with the right truck. You choose the power based on your needs
rather than having to settle with something that is almost the right
fit.
As always, the Ford F-150 comes out with fresh offerings each
year. This upcoming year, the F-150 has a slew of new colors including Rapid
Red metallic, Star White metallic, Iconic Silver, and Lead Foot. Increasing the
head and leg room, the new F-150 is roomier than ever inside and features plush
leather seating along with high-tech infotainment options like Apple CarPlay
and Android Auto.
What's New for the 2020 Ford F-150 Truck
Brand-new this year is the much-anticipated Ford F-150's
hybrid engine and fully-electric model. Ford's green initiative is yet another
innovation pushing the truck industry to the next level.